Startup

Private Markets Intelligence

Guides on ESOP taxation, cap tables, secondary transactions, and India's private market ecosystem.

Startup Equity Secondaries: How to Actually Sell Your Unlisted Shares in India in 2026
Startup

Startup Equity Secondaries: How to Actually Sell Your Unlisted Shares in India in 2026

Most people think "liquidity" only happens when a company IPOs. They are wrong. If you are sitting on vested ESOPs or early equity in a private company, you

· 6 min read
How to Price Private Company Shares in a Secondary Transaction (India 2026)
Startup

How to Price Private Company Shares in a Secondary Transaction (India 2026)

Most founders, shareholders, and employees assume that if a VC valued their company at $100M in the last round, their 1% stake is worth exactly $1M today. They are wrong.

· 9 min read
Step-by-Step: How to Fill Schedule CG for Capital Gains on Unlisted Share Sales
Startup

Step-by-Step: How to Fill Schedule CG for Capital Gains on Unlisted Share Sales

Schedule CG (Capital Gains) in ITR-2 or ITR-3 is where you report all unlisted share sales. Short-term capital gains (holding period ≤24 months) are reported in Section A5 under "

· 13 min read
Startup

Can You Sell Shares in Private Companies Below Fair Market Value?

Yes, you can legally sell unlisted shares below fair market value, but Section 50CA of the Income Tax Act means you'll still pay capital gains tax as if

· 5 min read
Dematerialization’s Impact on Secondary Share Transfers - Rule 9B
Startup

Dematerialization’s Impact on Secondary Share Transfers - Rule 9B

In 2026, the days of of physical share certificates in Indian private companies (non-small) seems like it is closer to an end. Probably not overnight, or maybe not by the

· 3 min read
Factors That Affect Startup Valuation in a Liquidity Event
Startup

Factors That Affect Startup Valuation during a Liquidity Event

TL;DR: Startup valuation holds the key to defining moments like fundraising, acquisition, or IPOs. This blog explores crucial factors shaping valuation, from revenue growth and market opportunity to technology

· 2 min read
Dematerialisation of Shares in Private Companies: India Guide 2026 as per Rule 9B
Startup

Dematerialisation of Shares in Private Companies: India Guide 2026 as per Rule 9B

What is Dematerialisation of Shares? Dematerialisation is the process of converting physical share certificates into electronic format, stored securely in a demat account that is managed by depositories such as

· 9 min read
What is Restricted Stock: Complete Guide for Employees and Investors
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What is Restricted Stock: Complete Guide for Employees and Investors

This article provides an in-depth understanding of restricted stock, a common component of employee compensation packages. We delve into what restricted stock is, its vesting period, taxation implications, and its

· 2 min read
How to sell your unlisted shares or ESOPs through secondaries.
Startup

How to sell your unlisted shares or ESOPs through secondaries?

If you're an entrepreneur or an employee holding Employee Stock Options (ESOPs) or shares in a growing company, and you are considering selling them on the secondary market,

· 3 min read